DON’T WASTE WHAT YOU MAY ALREADY HAVE
Our flawless data supplier knowledge and experience provides us with the ability to offer the following services.
BESPOKE UNIQUE LISTS
Add value, ROI, maintain quality and capture your audiences with a more targeted, independent and unique approach to direct marketing.
Offering a completely independent view, we are able to work with you and create a brief using our experience to select the right data from a plethora of suppliers and alternative data sources. We work with you through each stage to create the brief, segment what you are after, deduping, selecting your preferred options, reviewing the data plan, delivering your data and reviewing your results.
Have a look at our unique process
INTERNATIONAL DATA SUPPLY & COMPLIANCE
There is more Bad data out there than Good” Is a common phrase that is uttered throughout the industry by both clients and suppliers alike. With our sources and knowledge we help you avoid the data minefield whilst keeping you in line with the ever changing international laws, data compliance & opt out regulations.
Almost 60% of our data supply is International, Fusion work with a variety of suppliers Eastern and Western Europe, USA, APAC, South Africa and Latin America.
Have a look at our unique process
DATA VERIFICATION, MAPPING & APPENDING
Data is a core element of your organisations assets and forms the foundation of all your marketing activity. Like anything, data requires time and effort for it to function at its best. Below are just some of the cost effective improvements that Fusion can make to any customer database.
Resurrect lapsed data by using Fusion to append new contact details to those organisations that you want to target.
Match your data to external accurate supplier data to append all the information that you require. Co Name, contact information, personalised email, phone number, industry descriptions, job titles, co size.
Standardise Industries and Job titles by converting them into more defined and simpler industry/job selections.
International PAF Validation. Screen customer data past a global suppression file or an International “Postal Address File” (PAF) to verify an organisations address and whether a record is active.
LIST RESEARCH & KNOWLEDGE
Purchasing data isn’t always as easy as it should be, there are times when there just simply isn’t a supplier out there that covers the client’s requirements. If this is established we can allocate the time to research the area required and potentially source the data through other areas such as Journals, Magazines, Events, Online Directories, Associations and Web Portals.
To discuss your requirement why not contact one of our team
Haymarket Media Group
Award winning specialist content for international audiences